Friday, December 27, 2019
The Mother-Daughter Relationship in Toni Morrisons...
The Mother-Daughter Relationship in Toni Morrisons Beloved In Toni Morrisonââ¬â¢s Beloved, 124 can be thought of as a character with human characteristics that are brought about by the spiritual presence of Setheââ¬â¢s deceased daughter. It is almost as if the house is the physical element of this spiritual force, and the naming of the house as simply 124 immediately allows ââ¬Å"readers to unconsciously register the unseen number three in 1-2-4â⬠(Washington 175). This idea becomes relevant because after registering this, we can see a reoccurring pattern of this concept throughout the text. First of all, there were three females in Setheââ¬â¢s family, and after murdering her eldest daughter, there was left a ââ¬Å"triad of grandmother, mother, andâ⬠¦show more contentâ⬠¦Get the hell out!â⬠A table rushed toward him and he grabbed its legs. Somehow he managed to stand at an angle and, holding the table by two legs, he bashed it about, wrecking everything, screaming back at the screaming house. ââ¬Å"You want to f ight, come on! God damn it! She got enough without you. She got enough! (22). While Sethe, Denver, and Baby Suggs all seem to accept the presence of this spirit, Paul D does not. He stands up to this spirit, like no one else ever had, and it seems to ââ¬Å"disappear.â⬠Through this violent act, he rids Sethe of the spirit of her baby girl that has been present at the house for a number of years. And through the exorcism of the baby ghost by Paul D it brings him and Sethe closer, and they become unified physically, through the act of sexual intercourse, and emotionally through Paul Dââ¬â¢s relieving Sethe of part of her troubles, namely her guilt, by ridding her of the baby ghost. Again we see this same concept of unification through violence toward the end of the novel where we see Sethe attempt to attack Bodwin. Washington writes, She thinks the defiler has returned, again, to enslave, sully, and steal her ââ¬Å"best thing,â⬠and she releases her Spirit Bird: ââ¬Å"She hears wings. Little hummingbirds stick their needle beaks right through her headcloth into her hair and beat their wings. And if she thinks anything, it is no.Show MoreRelated Mother-Daughter Relationship in Toni Morrisons Beloved Essay699 Words à |à 3 PagesThe Mother-Daughter Relationship in Toni Morrisons Beloved In Toni Morrison novel, Beloved , the author creates a mother-daughter relationship in which the mother Sethe, out of love, murders her daughter Beloved to free and protect her from the harshness of slavery. Because of this, the baby ghost of her deceased daughter haunts her conscience and is later resurrected to further torment Sethe about her act of love. From the time she slits the throat of her infant daughter and untilRead MoreAnalysis Of Toni Morrison s Beloved1615 Words à |à 7 PagesIn her novel Beloved, Toni Morrison utilizes a circular narrative to emphasize the similarities, or lack thereof, between her characters. In Philip Pageââ¬â¢s article, ââ¬Å"Circularity in Toni Morrisonââ¬â¢s Beloved,â⬠he writes, ââ¬Å"The plot is developed through repetition and variation of one or more core-images in overlapping waves... And it is developed through... the spiraling reiteration of larger, mythical acts such as birth, death, rebirth, quest-journeys, and the formation and disintegration of familiesâ⬠Read MoreToni Morrison s Beloved : Cycle Of Claim1007 Words à |à 5 PagesCycle of Claim in Toni Morrisonââ¬â¢s Beloved Toni Morrisonââ¬â¢s Beloved centers around the repercussions of slavery. The novel reveals that the memories of enslavement, particularly the denial of them, effect life even after slavery is abolished. The black community is unwilling to accept their past, causing them to lack self identities. Even after escaping a life of bondage, the characters are forever trapped in the external world of slavery. As Sethe says on page 95, ââ¬Å"Freeing yourself was one thing;Read MoreAnalysis Of Toni Morrison s Beloved 1310 Words à |à 6 PagesMommy Issues: A ââ¬Å"Belovedâ⬠Response Essay Late in 1987, after being inspired by a fellow story of a female fugitive slave, Toni Morrison pens a novel about a runaway slave and her children. Although Morrisonââ¬â¢s ââ¬Å"Belovedâ⬠quickly became a best-seller, and even has a movie adaption, it still left the audience with many unanswered questions. This novel not only gave a voice to those who were often silenced in the male stories of slavery, but it also perfectly exemplified the relationship was between theRead MoreToni Morrison s Beloved, The Bond Between A Mother And Daughter1540 Words à |à 7 Pagesallowing for a more intimate connection with the family. Nevertheless, terrible events can blur this concept between being healthy or dangerous. In Beloved, by Toni Morrison, the bond between a mother and daughter is a strong, unbreakable force, like in any family. However, that doesnââ¬â¢t guarantee that it will always be good; it can also be a toxic relationship that slowly kills one or both partners of th e bond mentally and physically. Everyone wishes to be loved or have affection displayed towards themRead MoreEssay about The Association of Maternal Bonds and Identity in Beloved1583 Words à |à 7 PagesToni Morrisonââ¬â¢s novel, Beloved, is a ââ¬Å"haunting stray of a motherââ¬â¢s love that frames a series of irrelated love stories by multiple narratorsâ⬠(Bell 61). The main character Sethe is a mother who fails to realize her childrenââ¬â¢s needs. She attempts to protect her children from the community amongst many other dangers such as slavery and love, however ultimately isolating them. Setheââ¬â¢s character as well as actions confirms the ââ¬Å"struggle and psychological trauma of slaveryâ⬠(Napierkowski 35) from whichRead MoreToni Morrisons Beloved Essay868 Words à |à 4 Pagessubstantial damage to a personââ¬â¢s psychological development. Linda Krumholz in the African American Review claims the book Beloved by Toni Morrison aids the nation in the recovery from our traumatic hi story that is blemished with unfortunate occurrences like slavery and intolerance. While this grand effect may be true, one thing that is absolute is the lesson this book preaches. Morrisonââ¬â¢s basic message she wanted the reader to recognize is that life happens, people get hurt, but to let the negative experiencesRead MoreToni Morrison s Beloved Are All Too Familiar With Inequality1285 Words à |à 6 Pagescharacters in Nobel Prize winner Toni Morrisonââ¬â¢s novel Beloved are all too familiar with inequality. Beloved is set after the American Civil War. Sethe, a runaway slave, begins on the journey to escape Kentuckyââ¬â¢s slavery, and arrives in the free city of Cincinnati, Ohio. Confronted by slave-catchers, she murders her third born to protect it from a fate Sethe considers worse than death: slavery. The spirit of the dead daughter haunts the house in which Sethe, her mother-in-law Baby Suggs, and the remainingRead MoreToni Morrison s Beloved And The Ghosts Of Slav ery : Historical Recovery1691 Words à |à 7 Pages In the novel Beloved, Toni Morrison develops character Beloved as an allegorical figure to embody slaveryââ¬â¢s horrific past and the lasting impact that unresolved past trauma has upon the present. Morrison develops the character Beloved to represent all the unremembered and untold stories of slavery and to further the message that we must maintain a collective memory of slavery in order to pursue a hopeful future. Morrison develops Beloved as a character through her interactions with other charactersRead More Comparing the Role of the Ghost in Morrisons Beloved and Kingstons No Name Woman972 Words à |à 4 PagesThe Symbolic Role of the Ghost in Morrisons Beloved and Kingstons No Name Woman The eponymous ghosts which haunt Toni Morrisons Beloved and Maxine Hong Kingstons No Name Woman (excerpted from The Woman Warrior) embody the consequence of transgressing societal boundaries through adultery and murder. While the wider thematic concerns of both books differ, however both authors use the ghost figure to represent a repressed historical past that is awakened in their narrative retelling of the
Wednesday, December 18, 2019
Deconstructive Analysis The Yellow Wall Paper - 1357 Words
Deconstructive Analysis: The Yellow Wall Paper Deconstruction or poststructuralist is a type of literary criticism that took its roots in the 1960ââ¬â¢s. Jacques Derrida gave birth to the theory when he set out to demonstrate that all language is associated with mental images that we produce due to previous experiences. This system of literary scrutiny interprets meaning as effects from variances between words rather than their indication to the things they represent. This philosophical theory strives to reveal subconscious inconsistencies in a composition by examining deeply beneath its apparent meaning. Derridaââ¬â¢s theory teaches that texts are unstable and queries about the beliefs of words to embody reality. Deep-seated in theseâ⬠¦show more contentâ⬠¦She speaks as though her opinions to do not count anyway, but she is very accepting of this. She belittles herself several more times throughout the story. I meant to be such a help to John, such a real rest and comfort, and her I am a comparative burden already (Barnet 747). Having read the text through to the end we know that she is in a mental hospital, a reader could most likely begin to imagine what John may have been thinking to have witnessed his wife go through such disturbing mental anguish and that he was only going off of the knowledge available at this point in time. How would the story be different if it had been written from Johnââ¬â¢s point of view? The problem is that the woman does not give herself enough credit to speak up for herself. This is slightly comparable to what many people go through today, in our society, with medical practitioners. Although one knows what makes him or her feel better, we most often will rely on the doctors advice, instead, simply because of his or her authority. The woman is trying so hard to get better, and deep down she knows what she needs to do, but she is constantly being shut down by her husband and her own personal insecurities. The woman describes writing as Such a relief (Barnet 748) but because of Johns constant observation of her as well as her low energy level she must direct her thoughts elsewhere. So she begins to daydream about the wallpaper. She imagines people,Show MoreRelatedOrganisational Theory230255 Words à |à 922 Pagessociology. I. Duberley, Joanne. II. Johnson, Phil, 1955III. Title. HM786.M33 2007 302.3ââ¬â¢5ââ¬âdc22 2006022347 10 9 8 7 6 5 4 3 2 1 10 09 08 07 06 Typeset in 10/12.5 pt sabon by 72 Printed by Ashford Colour Press Ltd., Gosport The publisherââ¬â¢s policy is to use paper manufactured from sustainable forests. . Brief Contents Preface List of figures List of tables Acknowledgements xiii xvii xix xx 1 2 3 4 5 6 7 8 9 10 Introducing organization theory: what is it, and why does it matter? Modernist
Tuesday, December 10, 2019
Tuesdays With Morrie Essay Example For Students
Tuesdays With Morrie Essay Tuesdays With Morrie Essay , Mitch Albom Tuesdays with Morrie, written by Mitch Albom is a story of the love between a man and his college professor, Morrie Schwartz. This true story captures the compassion and wisdom of a man who only knew good in his heart. A man who lived his life to the fullest up until the very last breath of his happily fulfilled life. It is a story of a special bond of friendship that was lost for many years, but never forgotten and simply picked up again at a crucial time of both Morries and Mitchs lives. When Morrie learned that he had only a few months to live with the deadly disease of amyotrophic lateral sclerosis (ALS), also known as Lou Gehrigs disease, Morrie began the last class of his life with Mitch lifes greatest lesson. Two answers became evident. The first was that, of course, I would learn how to write yet another book report. The second was that I would not benefit at all from simply summarizing the memoir. I came to the conclusion that by focusing my paper on that which Morrie so eloquently taught the reader, both me and my teacher would gain insight and understanding about living life to its fullest. Morries message was, in short, not to become preoccupied with death and dying, but to live the life that you still have left in a meaningful and rewarding way. He believed that although death would soon take him, he wanted to teach others and share his ideas so that they could be passed on to future generations. Mitch Albom is an alumnus of Brandeis University, where Morrie Schwartz taught for many years. Morrie left a lasting impression on Mitch and that impression is what eventually motivated Mitch to return to his wise professor. Mitch rediscovered Morrie in the last months of the older mans life. Knowing he was dying, Morrie visited with Mitch every Tuesday in his study, just as they had done in college days. Morrie taught Mitch his final lesson: how to live. Morrie and Mitchs relationship went far beyond that of a teacher and student. It turned into a friendship between two men. Morrie taught Mitch innumerable lessons about the world, feeling sorry for oneself, regrets, death, family, emotions, fear of aging, money, how love goes on, marriage, culture, forgiveness, and saying good-bye. Morrie never wanted sympathy from Mitch; only an open mind and heart. Morrie discussed his philosophies on life with Mitch and encouraged him to do the same. Morrie shared his strengths and his weaknesses with his student, allowing him to open up to his old professor in a way that would help him to recharge his existing life. Mitchs life was greatly impacted by the wisdom that Morrie shared with him. As a result, he knew where his life was headed and he said good-bye to his old friend believing that the future held great opportunities for a meaningful life. The last class of my old professors life took place once a week, in his home, by a window in his study where he could watch a small hibiscus plant shed its pink flowers. The class met on Tuesdays. No books were required. The subject was the meaning of life. It was taught from experience. Morrie Schwartz saw life as a reason to learn, to teach, and to experience. He reveled in the excitement of being able to share his ideas with someone. He did not think of death as an end, as a final farewell. He viewed the end of his life as a new beginning and an opportunity for reflection. The last line of this memoir reads the teaching goes on. Morrie wanted people to continue learning from him even after he was gone. After reading this account I can truly say that Morries dream was accomplished. Morries lessons were not only aimed at his student; they were aimed at a broad spectrum of people. Morrie was able to speak to the masses as easily as he was able to speak to one person. This novel touches each person who reads it in a new and interesting way. At times I felt as though it was I sitting in Morries messy study, intently listening to his every word, learning from his every move. As I look back on my remarks, I realize that my parents were right in their assumption that this was a .
Tuesday, December 3, 2019
Marketing Intelligence About Childrens Toy in Vietnam free essay sample
Childrenââ¬â¢s toys have been sold quite well in recent years in Vietnam. However, this fat land of hundreds of million dollar worth has been underexploited by the domestic producers. The fact is that 90% of toy on sales are originated from China and made in various types of materials such as plastic, metal, wood, cotton, and so on. Shops in some toy-selling streets show 500-1,000 items, including superman, moon sailors, dolls and battery-cars. Besides a few toy with educational features, a vast availability is for violent and anti-education toy products. According to Vietnamese standard, there are 26 indicators applied for childrenââ¬â¢s toys. However, none of the product currently available in the market meets these requirements of material safety, design and function. For this reason, experts said that Vietnamese companies should follow the specific way which helps them to take full advantage as think of product reach requirements which can not be provided by Chinese ones. We will write a custom essay sample on Marketing Intelligence About Childrens Toy in Vietnam or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page II. Detail: Task 1: assess current and potential market size and demand 1a) Identify market size growth and trends within a given market Market Size is measured by the total volume and or value of all sales in the market. Sales volume is measured in terms of the number of units of goods purchased, whilst sales value measures the total amount spent by customers on the volume of goods sold. The number of toy importers increase sharply in Vietnam. In this case, domestic toy take only 5% of the market share. To identify and estimate the market size, the marketer needs to base on three indicators such as number of buyers in the market, quantity purchased by an average buyer per year, and price of an average unit. As the marketer knows, the price of wooden intellectual toy is 20,000 ââ¬â 180,000 VND/set, so the average price per unit is 100,000 VND. Vietnam is developing country. For this reason, the number of parent who have low or average income may not care much about this kind of educational toys. The customers of this product range will be urban people or high income households. The number of people living in main cities such as Ho Chi minh, Hanoi, Hai Phong, Da Nang, Hue, Nam Dinh, and Qui Nhon are 7,985,000 people (2005) . However, educational toys just are considered as potential, they are marked as ââ¬Å"blankâ⬠on Vietnamese toyââ¬â¢s map. Therefore, the number of buyers in the Vietnam market is supposed about 3,000,000 customers. As the marketer knows, children usually receive gifts in special days as birthdays, children days and ââ¬ËTrung Thuââ¬â¢ days. Finally, the quantity purchased by an average buyer per year can be calculated: 100,000 VND*3,000,000 people*3 days=900,000,000,000 VND. In the term of 10-year growth, Vietnam market tends to favor the supplier, because there is usually a time lag before the supply side catches up with increases in demand. The increasing number of high income households makes ways for desire of high quality toys among their children. The toy sets that cost millions of VND like Barbie doll collection, technical tools or building bricks and branded as Mattel, Lego, Barbie, and Fisher-price are step by step occupying this high and segment of the market and Vietnam is evidence with a network of more than 130 shops opened nation wide. According to scenario, most of the left part of the market was taken by Chinese toys, which mainly target the children form average and low income families. Another trend is that the children are growing older youngers. They are more familiar with technology and require something more expressive and functional. In the current map of Vietnamââ¬â¢s toy market, educational toy are marked as ââ¬Å"blankâ⬠. Over 2 years of discovery, some products are still struggling for foothole of their brand name in the market. The number of competitors are also limited to few, for example Duc Thanh wooden toys, Gamma Joint-stock company, Dai Phat tai, Hung Phat, Vinh Phuc Plastic companies and school Books and Equipment Company, and Etic as the one of a few companies that are qualified for export. Domestic producers are now targeting schools and parks rather than individual customers. Therefore, this segment of the market is considered as highly potential. Certainly, in the long term a growth market will attract new businesses, and thus increase competition. Moreover, summer is coming, parent always concern about the fact that what kind of entertainments is really reasonable and useful for their children. In order to meet that demand, the wooden intellectual toys become the priorities for children. This year, the children toy market has tendency toward the education. Vietnamese products are gradually emerging, despite less attraction; the consumers also pay a lot of attention to them because many Vietnamese suppliers offer free consulting service about health and safety for children, the manner to handle circumstances and the way of educating children. In fact, Vietnamese producers have been trying to put out ââ¬Ëmade in Vietnamââ¬â¢ products, but their products producers prove to be uncompetitive with Chinese ones in term of price and design. However, experts said in a recent workshop that Vietnamese companies could retain the market. For example, China once dominated the domestic market, but after that domestic Hanoi beer, Saigon Beer and halide have successfully dislodged the brand name from the market. Furthermore, the news that China-made toys have been recalled in many countries in the world has been worrying Vietnamese parent. Vietnamese government should have suitable policy to help the companies take full advantage to make their product meet the requirement on safety, and the products which aim to protect the usersââ¬â¢ health and to develop their intelligence, which can not be provided by Chinese products. 1b) Plan and carry out a competitor analysis for a given organization This kind of product is new and in the long term period, the organization can not avoid appearance of competitors. In the next following, I will suggest the 5 competitive forces model Porter. 5 completive forces model The five forces are environmental forces that impact on a companyââ¬â¢s ability to compete in a given market. The purpose of it is to diagnose the principal competitive pressures in a market and to assess how strong and important each one is. A business has to understand the dynamics of its industries and markets in order to compete effectively in the marketplace. Porter (1980a) defined the forces which drive competition, contending that the competitive environment is created by the interaction of five different forces acting on a businessââ¬â¢ . The first of five forces is ââ¬Ëthe threat of substitute productsââ¬â¢. The existence of close substitute products increases th e propensity of customers to switch to alternatives in response to price increases (high elasticity of demand). It depends on: â⬠¢buyer propensity to substitute relative price performance of substitutes â⬠¢buyer switching costs â⬠¢perceived level of product differentiation The second one is ââ¬Ëthe threat of the entry of new competitorsââ¬â¢. Profitable markets that yield high returns will draw firms. The results are many new entrants, which will effectively decrease profitability. Unless the entry of new firms can be blocked by incumbents, the profit rate will fall towards a competitive level: â⬠¢The existence of barriers to entry (patents, rights, etc. ) â⬠¢Economies of product differences â⬠¢Brand equity â⬠¢Switching costs â⬠¢ Capital requirements Access to distribution â⬠¢Absolute cost advantages â⬠¢Learning curve advantages â⬠¢Expected retaliation by incumbents â⬠¢Government policies The third one is ââ¬Ëthe intensity of competitive rivalryââ¬â¢. For most industries, this is the major determinant of the competitiveness of the industry. Sometimes rivals compete aggressively and sometimes rivals compete in non-price dimensions such as innovation, marketing, etc. â⬠¢Number of competitors â⬠¢Rate of industry growth â⬠¢Intermittent industry overcapacity â⬠¢Exit barriers â⬠¢Diversity of competitors â⬠¢Informational complexity and asymmetry Fixed cost allocation per value added â⬠¢Level of advertising expense â⬠¢Economies of scale â⬠¢Sustainable competitive advantage through improvisation The forth one is ââ¬Ëthe bargaining power of customersââ¬â¢. It also described as the market of outputs. The ability of customers to put the firm under pressure a nd it also affects the customers sensitivity to price changes. â⬠¢ Buyer concentration to firm concentration ratio â⬠¢Bargaining leverage, particularly in industries with high fixed costs â⬠¢Buyer volume â⬠¢Buyer switching cost relative to firm switching costs â⬠¢Buyer information availability Ability to backward integrate â⬠¢Availability of existing substitute products â⬠¢Buyer price sensitivity â⬠¢Differential advantage (uniqueness) of industry products â⬠¢RFM Analysis The last one is the bargaining power of suppliers. It described as market of inputs. Suppliers of raw materials, components, and services (such as expertise) to the firm can be a source of power over the firm. Suppliers may refuse to work with the firm, or e. g. charge excessively high prices for unique resources. â⬠¢supplier switching costs relative to firm switching costs â⬠¢degree of differentiation of inputs presence of substitute inputs â⬠¢supplier concentration to firm concentration ratio â⬠¢threat of forward integration by suppl iers relative to the threat of backward integration by firms â⬠¢cost of inputs relative to selling price of the product The Porterââ¬â¢s 5 Forces tool is a simple but powerful tool for understanding where power lies in a business situation. This is useful, because it helps you understand both the strength of your current competitive position, and the strength of a position youââ¬â¢re looking to move into . The wooden educational toys are diversified and target to reach the requirement of Vietnamââ¬â¢s standard. Certainty, company can not avoid competitors. There has 4 level of competition. They are: â⬠¢Product form competition â⬠¢Product category competition â⬠¢Generic competition â⬠¢Budget competition and entertainment The first one is the product form competition. In this case, it is the ability of competitive of wooden company about educational products with the other companies such as the safe, design and materials. The next one is the product category competition. It is the competitive possibility of wooden educational products with the other products. The third one is generic competition. It is the ability of competitive of wooden product with the other products in general. The final one is budget competition and entrainment. It is the wooden companyââ¬â¢s ability of educational toys in compare with the other toys at the same budget. 1c) Evaluate an organizationââ¬â¢s opportunities and threats for a given product or service There have many threats for wooden company when they approach Vietnamese market. Childrenââ¬â¢s toys have been sold quite well in recent year in Vietnam but it seems that this fat land of hundreds of million dollar worth has been underexploited by the domestic producers. According to the scenario, the most recent survey by Hanoi Market Management Department shows that 90% of the toy on sales are originated from China and made in various types of materials e. g. plastic, metal, wood, cotton, and so on. . Shops in some toy-selling streets show 500-1,000 items, including superman, moon sailors, dolls and battery-cars. Besides a few toy with educational features, a vast availability is for violent and anti-education toy products. Following the Vietnamese standards, there are 26 indicators applied for childrenââ¬â¢s toys but none of the currently available in the market meets these requirements. On the other hand, no requirement has been set for import products, which are now available everywhere in the domestic market and most of them are sourced from China. Chinese toys target the children from the average and low income families. Besides, the fact is saying that the domestic market is now dominated by Chinese products, although Vietnamese produces have been trying to put out ââ¬Ëmade in Vietnamââ¬â¢ products but their products prove to be uncompetitive with Chinese ones in terms of prices and design. For all these kind of reasons, Chinese toys are very strong to compete. Despite of challenges, Vietnamese market is also a highly potential because over 2 year of discovery, some products are still struggling for foothole of their brand name in the market. The number of competitors is also limited to few. It means the advantage for wooden company. Domestic producers are now targeting schools and parks rather than individual customers. Therefore, this segment of the market is considered as highly potential. Moreover, when summerââ¬â¢s coming, parent concern about what kind of entertainment is really reasonable and useful for their children. With some limitation of weather this year, many parent would like their children to stay ay home to play while learning similar with the education method in some developed countries in the world. In order to meets the requirement, the wooden intellectual toys become the priorities for the children, because, according to many parent, these toys can help children develop their creativeness, the exercising skills together with the plentiful imagination. This year, the children toy market has a tendency toward the education. Vietnamese products are gradually emerging, despite less attraction, the consumers also pay a lot attention to them because many Vietnamese suppliers offer free consulting services about health and safety for children, the manner to handle circumstances and the way of educating children. Vietnam has never had a real toy industry but it also a good condition for the development pf the toy industry. In addition, Vietnamese government should have suitable policy to help the companies take full advantage to make their product meet the requirement on safety, and the products which aim to protect the usersââ¬â¢ health and to develop their intelligence, which can not be provided by Chinese products. If Vietnamese companies follow the right development track, have suitable policies for investment and cooperation, it will be able to develop a toy industry which could make products for domestic demand and for export. Task 2: Discuss the importance of customer satisfaction and feedback 2a) Identify and evaluate techniques of assessing customer response In order to identify and evaluate customer response, after having their compliments about companyââ¬â¢ s product, company can use some technique such as do survey research, 2b) Design and complete a customer satisfaction survey The questionnaire was designed to collect customerââ¬â¢s opinions about company product or services to ma ke the necessary improvements. The questionnaire contained 12 questions. It is divided in 2 parts. The first part is demography, ask interview about their gender and age to distinguish the percentage of male or female use company product or service. The second part, ask them about their satisfaction of product and service. Question 1 asked them time they use company product or service to find regular customer, target customer. If they use the service and buy good often they will know what the service or product need to make the necessary improvement. Question 2 asked them about the purpose in last time they used to define exactly what they need. Question 4,5 and 6 asked them about their satisfaction when they use the product and service.
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